Ambassador Lapouge to host a cocktail reception for Interpol and goodwill ambassadors against counterfeit medicine on 20 March 2012
19 March 2012, Pretoria
On the 20th of March 2012 Ambassador Jacques Lapouge will host artists and Interpol representatives at a cocktail reception in Pretoria in honour of the “Proud to be” global campaign against counterfeit medicine.
Partnering with French record label XIII Bis, Interpol is in South Africa to record a music video aimed at generating awareness of the threat posed by counterfeit medicine to public health. South Africa’s own Yvonne Chaka Chaka has been involved in the “Proud to be” campaign since its inception and the number of artists from all over the world participating in the campaign is growing steadily.
The reception will be hosted at the Residence of the French Ambassador in Pretoria and journalists are invited to attend, the details are as follows :
Time : 18h00 – 19h30
Venue : Ambassador’s residence, 807 George Avenue, Arcadia, Pretoria
RSVP : ESSENTIAL – email@example.com, 012 425 1680.
See below for more information on the “Proud to be” campaign project in South Africa.
INTERPOL’S "PROUD TO BE" GLOBAL CAMPAIGN AGAINST COUNTERFEIT MEDICINE SEES GOODWILL AMBASSADORS RECORD ALBUM IN SOUTH AFRICA
Johannesburg, South Africa - As part of INTERPOL’s ongoing international campaign to raise public awareness worldwide of the health risks posed by counterfeit medicine, particularly in Africa, internationally-renowned singers have travelled to Johannesburg this week to record the "Proud To Be" song and video.
Accompanied by a French record label and a delegation from INTERPOL, the recording follows INTERPOL’s landmark decision in late 2011 to use music and musicians as goodwill ambassadors to communicate about its global actions against the use and production of counterfeit medicine around the world, and the threat these represent to public health.
Through this project, INTERPOL is striving to alert citizens that every day, thousands of innocent and vulnerable people put their lives at risk by taking counterfeit or illegally-traded medicines, including those sold on the Internet.
INTERPOL is seeing an alarming number of international cases involving the manufacture, trade and distribution of counterfeit and illicit medicines. It is working with its 190 member countries, partner organizations and across the public-private sectors to disrupt the criminal networks which make huge profits from counterfeit medicine with careless disregard for people’s health.
Well-known artists from around the world have therefore been supporting the campaign by participating in the "Proud to be" musical project.
After South Africa’s Yvonne Chaka Chaka and Senegal’s Youssou N’Dour launched the project, Chimène Badi (French singer, with more than 2.5 million albums sold) also became an "INTERPOL Goodwill Ambassador", followed by Jia Ruhan (Chinese soprano who sang the Official Anthem of the 2008 Beijing Olympics), Brazil’s Loalwa Braz (her hit song "The Lambada" WAS A worldwide HIT), and The Soweto Gospel Choir (two-time grammy-award winning 30+ member ensemble which has performed for Bill Clinton, Nelson Mandela, Oprah Winfrey, the Red Hot Chili Peppers, amongst others).